Search Engine Optimization or SEO is the practice of working on the pages/posts of your website and increasing the quantity and quality of traffic to your website with organic search engine results. Not only this brings more visitors to your website, but also increases ranking of your post with the increase in traffic.

SEO depends on the following factors:

• Quality of traffic: The great part of a search engine is that you can attract visitors from all parts of the world. But, if they’re coming to your site because Google or any other search engine tells them you’re a resource for Harley Davidson Bikes when really you’re a businessmen selling phones, that is not considered as quality traffic. Instead, you want to attract new visitors who are genuinely interested in products that you offer i.e. mobile phones.
• How much traffic your site receives: Getting the visitor’s attention part is kind of a big deal, but once you have the right people clicking through from those search engine results pages or SERPs, quantity of traffic is better.
• Organic results: Organic traffic is the traffic which you don’t have to pay for. However, paid search ads make up a significant portion of many SERPs.